This fashion brand is created for women and consists mainly in accessories - think shoes, bags, jewelry, lingerie & beauty.
I'm curious what they will have to offer us more than H&M, COS or Monki. Let's wait and see wheter the somewhat uncomfortable name "& Other stories" will have the same success as its little brother & sister.
One thing future shoppers can be sure of is that"Prices will start where H&M prices end", according to CEO Karl-Johan Persson.
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| Karl-Johan Persson, CEO and H&M heir |
Wanna go and check it out soon? Then go to fashion cities Paris, London, Milan, Barcelona, Berlin, Copenhagen or of course Stockholm to check out their collection.
There will also be a webshop available for the hungry ones amongst us!
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